WooLove

I have a folder on my desktop called “WooLove”.

As the name suggest it includes screen grabs of sometimes momentous, sometimes funny, sometimes not so funny, Hipchat conversations, photos of the team as we grow and do crazy things, interesting Skype calls we’ve found ourselves on and noteworthy submissions on our internal P2 site.

My “WooLove” folder is to ensure I remember all the little moments and moving parts that make up our business. It’s for my personal enjoyment and reflection (which is hugely important when looking forward) and something I hope I can one day print and plaster on my home office walls – showing the great ride WooThemes continues to take us on.

Surfing business lessons

I’ve been frequenting Surfer’s Corner at Muizenberg beach since late last year as my surfing addiction reaches new levels. Luckily, my Norwegian business partner, Magnus, shares my enthusiasm and over the past couple months (on his extended Cape Town visit) we’ve had many “strategy” sessions in the most scenic and inspiring office environment available.

muizenberg-surf Continue reading Surfing business lessons

The evolution of a blog

December is known as the “Blogging for Benjamin”month at WooThemes. An initiative of Daniel Espinoza, one of our talented WooCommerce support ninjas, encouraging our team to represent WooThemes better through our personal publishing, and more importantly develop our writing and communication skills. The blogger with the most posts at the end of the month is the winner of a Benjamin (a $100 note).

My blog has been a ghost town for the past couple years and this initiative has really got me thinking about attempting to re-ignite my previous passion for blogging, All the while I’m very weary of over committing having a long and winding road with this site that started way back in October 2005. A post about a VOIP product called Skype and how I’d been experimenting with it on an internet connection of 90kbps. Continue reading The evolution of a blog

Umuntu ngumuntu ngabuntu

In 2010 my wife and I made the big decision to move back to South Africa from the UK, where we’d been living for 4 years. We set ourselves the goal of being back home in Cape Town for the kickoff of South Africa’s FIFA World Cup 2010.

We made it home one day later than planned, but came home to one of South Africa’s most exciting, energetic, and happy periods of it’s recent history. It was a very memorable and significant life moment for us, and great reassurance we’d made the right decision. Continue reading Umuntu ngumuntu ngabuntu

Lovely tonight

Andy specially learnt & performed this song for our wedding day. 3 years later, after much pestering he has finally recorded his version of “Lovely Tonight” by Joshua Radin, as part of his #carsessions, and made it available on YouTube, accompanied by a thoughtful, raw and honest post about his fear of failure on his website. Definitely worth a read.

Re-design

Since my last post around 9 months ago my personal life has been dramatically re-designed. My wife and I moved out of our very comfortable sea-facing flat, bought and drastically renovated a house in suburbia, and a month ago had a baby son called Maximilian, all the while I’ve been hugely busy at WooThemes which has been growing exponentially.

I’ve been in two minds what to share on my site lately, that’s when and if I found the time, now with the realisation that my child might one day stumble on it! My archive of posts is an assortment of personal journeys, snippets of online entertainment and sweet nothings. All of which makes for quite a conundrum in deciding what direction I should now take with my site and should I start afresh…

I decided the best starting point in getting me back on my feet was to re-design my site. I’ve minimised the theme styling, going for a responsive layout, and included a strong focus on Twitter and Instagram on the homepage, as most the time it is much easier to micro document the activities I want to share on these platforms.

I decided to keep my archive, albeit it’s volatility, as it captures my maturity as a designer, and the internet as a whole since 2005. I like to think of it as a time capsule, not one that Max might find entirely interesting, but one that and can be tweaked and re-engineered over time.